Workflow #signals #routing

Buying Window Signal Workflow

Workflows Free, ungated

This workflow operationalizes buying-window signals so teams can decide when to send, warm, or monitor with less outbound waste.

It packages a scoring router, signal-specific plays, and minimum-stack logic that can run inside a repeatable GTM motion.

What's inside

File	What it does
`.claude/skills/signal-scoring-router.md`	Scores signal strength, fit, and context, then returns route, owner, and first action.
`.claude/skills/champion-job-change-play.md`	Executes the champion move workflow with account-fit and active-pipeline safeguards.
`.claude/skills/new-executive-reset-play.md`	Qualifies executive-hire signals and routes them based on recency and support context.
`.claude/skills/intent-signal-play.md`	Handles pricing-page, review-site, and intent events with confidence-based route logic.
`.claude/skills/minimal-stack-operator.md`	Defines the minimum stack needed before adding additional tooling layers.
`docs/library/`	Signal model references for scoring and six-signal routing guidance.
`tests/`	Prompt-based tests for each skill and route branch.

Prerequisites

Claude Code installed and running
CRM access for route ownership and status tracking
An enrichment layer such as Clay
At least one reliable signal source
A sequencer for outbound activation

Installation

Clone the repository:

git clone https://github.com/forma-norden/buying-window-signal-workflow.git

Copy workflow skills into your project:

cp -r buying-window-signal-workflow/.claude/skills your-project/.claude/

Copy library pages if you want local references:

cp -r buying-window-signal-workflow/docs/library your-project/docs/

Usage

Load the scoring router first, then submit the signal with supporting context:

Read .claude/skills/signal-scoring-router.md

Signal type: New Executive Hire
Supporting context: 2 related open roles
Return score, route, owner, and first move.

Expected output is a scored route decision with execution owner and next action.

Running tests

Run the test suite to verify route logic before production rollout:

tests/test-signal-scoring-router.md
tests/test-champion-job-change-play.md
tests/test-new-executive-reset-play.md
tests/test-intent-signal-play.md
tests/test-minimal-stack-operator.md

Who this is for

GTM engineers, RevOps leads, VP Sales, and founders who need a practical signal-routing layer that connects timing decisions to outbound and ABM execution.

View on GitHub