The ABM Channel Mix Guide

ABM channel mix decisions — which channels to run, in what combination, at what intensity — determine whether a program produces 137% ROI or falls well short of it.

What B2B SaaS Teams Need to Know in 2026

What's Inside:

• Why single-channel ABM programs consistently underperform — and the tiered channel mix architecture that matches outreach intensity to account priority
• How the 2026 LinkedIn algorithm collapse changes ABM distribution: what still works, what doesn't, and which formats the algorithm rewards
• The exact channel sequence for Tier 1, Tier 2, and Tier 3 ABM accounts — including which channels to activate first
• How to measure each ABM channel's contribution to pipeline using sourced and influenced tracking